We know the struggle of juggling career success with personal wellness. That’s why we’ve crafted a holistic approach that integrates state-of-the-art technology, personalized nutrition plans, targeted exercise routines, and mindfulness practices—all underpinned by discipline, accountability, and ongoing education. Our cutting-edge health type assessment, powered by PHA technology, provides a deep dive into your unique health profile, so we can tailor a solution just for you. Through our user-friendly app, access your personalized eating plan, designed to fuel your body for optimal performance and sustainable weight loss. Our customized exercise programs focus on the areas you want to improve, delivering measurable results in record time. We go beyond the physical, monitoring your sleep and stress levels to provide actionable steps for enhancing your overall well-being. And through our wellness mindset coaching, we empower you to prioritize your health and reclaim balance in your life. With unwavering support and our iron-clad guarantee of results, there’s no risk—only the promise of a healthier, happier you


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“Hi I’m Keith! As a church pastor I was always giving to others but had let my wellness slip and needed some of my own Tough Love. Now I am back on track and can help others in my church community with their wellness too!”

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“Hi I’m John! As a busy attorney with a demanding family, I had let my wellness slip completely. Now I have balanced my priorities and my business and family are loving it!”

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“Hi I’m Steve! I have my youth back with the energy of my 20s, not to mention my guns! My DadBod has gone and I am loving life and youth again!”

watch my story here
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“Hi I’m Mike! I was in a rut and needed some Tough Love to kickstart my motivation. Now I feel on fire, energised again and loving life again!”

watch my story here
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“Hi I’m Dom! I was fat and deconditioned and my family needed me to step up and take control of my health! Now down a total of 50kg(110lb)and feeling amazing again”

watch my story here
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“Hi I’m Terry! I was on a downward spiral and suffering from a variety of serious health challenges. This program gave me success in every aspect of my life, including wellness, business and family!”

watch my story here
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“Hi I’m Mark! My new found wellness has cleared my mind, strengthened my body and boosted my energy for my family and business!”

watch my story here


You have had enough and are ready to take back control of your wellness!
You have watched the testimonials and know that this could be you in 12 weeks!
Your wellness solution and a life changing transformation is just 3 steps away:



Reach out and I will fast track your enquiry and be back in contact with you within 24 hours!
The clock is ticking and we have work to do.



We will meet by video so I can find out some more about your journey so far.
Why have you lost your wellness?
What results and outcomes do you want?
Do you have any injuries or restrictions we need to consider?
Are you ready to get started now?



I will explain the Tough Love Intensive program in detail including what’s involved and what level of commitment is required from you and what you can expect from me. We will also discuss the payment options and start dates available.
Then the rest is up to you to make the decision to get started or think about it further


A few years back I was a fat, lazy career focussed alcoholic, eating shit food but believing I was clever and successful. Deep down I knew my kids, family and career deserved better, so age 50 I made the decision to go cold turkey, clean up my act and get healthy.

It wasn’t easy, but with a determined mindset, the right eating plan, the right training and some decent sleep, I got myself back to the best shape of my life.

Based on my own experience, I developed the Ditch the DadBod formula that has now helped thousands of blokes transform their health, wellness and life.  As a coach, trainer and motivator, I strongly believe in a no bullshit tough love approach. We all have stories and baggage that needs to be acknowledged and respected, then worked around or through with relentless discipline, accountability and support!

I personally invite you to get started today, Ditch your DadBod and live the life you deserve!

Ditch Your DadBod Now!


1. I’m already stretched for time with work and family commitments. How can I fit this program into my busy schedule?

We understand that time is precious, which is why our program is designed to be flexible and adaptable to your schedule. With efficient workouts and personalized nutrition plans, you can achieve significant results in as little as 30-45 minutes a day and still get the results you deserve!

2.I struggle with motivation. How will your program keep me engaged and motivated?

Motivation can be a challenge, but our program provides the structure, support, and accountability you need to stay on track. From personalized coaching to a supportive community, we’re here to keep you motivated every step of the way.

3.I’ve had injuries in the past. Is your program safe for someone with previous injuries?

Safety is our top priority. Our program begins with a thorough assessment of your health and fitness level, allowing us to tailor exercises and movements to accommodate any past injuries or limitations. Our expert coaches are trained to help you exercise safely and effectively.

4.What kind of results can I expect from your program?

While individual results may vary, our program is designed to deliver measurable results in terms of weight loss, muscle gain, improved fitness, and overall well-being. With commitment and consistency, you can expect to see significant improvements in all areas of your health.

5.Do I need any special equipment or gym membership to participate in your program?

Our program is designed to be accessible and can be done from the comfort of your own home with minimal equipment. We provide guidance on equipment options and modifications to ensure you have everything you need to succeed.

6.How does the program address stress, mindset and mental health?

Mental health is a crucial component of overall well-being, which is why our program includes strategies for cultivating a positive mindset and managing stress. From mindfulness practices to personalized coaching, we provide the tools and support you need to prioritize your mental health.

7.How much does the program cost?

We offer flexible payment options to suit your budget and needs. Our program is an investment in your health and well-being, and we believe it’s priceless compared to the long-term benefits you’ll experience.
But if you want a number to consider  for your budget – work on $US15-25 per day as a good guide!
(Depends on your local currency)

8.I want to do the program with a friend – is this possible?

It’s always great to have someone working alongside you as motivation. Don’t expect me to go easy on you 😂 because you are not solo!
We can design your program to work in with another person so you can exercise together and keep each other on track!